For years, I built my home on Instagram. I started there before I had the courage to share my own words. I was posting other people’s quotes until I finally trusted my voice, my own work enough to let it come through. That platform is where I became a writer in public. Where I found you. Where something real was built between us, one post at a time.
And then around 2022, something changed. Not in me. Not in my work. The platform shifted, it began to favor short-form videos over text. And the connection we had built began to fade. My words were reaching fewer and fewer people. Posts that once found tens of thousands were now landing in front of hundreds.
I kept showing up. I kept writing. I kept trying. But it started to feel like speaking into an empty room.
I want to be honest with you about how much that affected me. Writing has always been how I make sense of the world, and how I reach across the distance between us. When that channel went quiet, it didn’t just feel technical. It felt personal. Like maybe my words had stopped mattering. Maybe my work wasn’t as powerful as I had believed it to be.
But that wasn’t true. They didn’t stop mattering. The platform just stopped delivering them.
So I came here. To a blog + newsletter. Something that will allow me to communicate in the format that best expresses my skills. Something that will help me communicate directly with you, my readers.
I came here because I wanted one place that could hold all of me. Not just the quotes or short reflections that fit inside a caption, but the longer thoughts, the conversations, the audio pieces, the teaching, the questions I sit with at 2am, the things I’ve learned across 20 years of studying what it means to be human.
This is where I’ll share the deeper work. The thoughts that don’t fit into captions. The questions, the reflections, the things that take time to unfold.
This is a quieter space. A more intentional one. A place where we can actually hear each other again.
I came here because I wanted to own the connection between us. No algorithm gets to decide whether my words reach you. You chose to be here. And I get to meet you directly, without asking anyone’s permission.
I came here because you deserve more than whatever fragments the algorithm left behind. And honestly, so do I.
This is not a fresh start. It’s a homecoming.
Everything I’ve built comes with me. My books, my philosophy, my voice, and the belief that has carried me through all of it, that we are not as alone in this human experience as we sometimes feel.
I’m glad we’re here together.
With love,
Emily
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